How Cloud Computing is Changing the Face of Modern Business

How Cloud Computing is Changing the Face of Modern Business


One of the biggest business revolutions in history is taking place as we speak. We are, of course, talking about the migration of the business world into the digital environment. All of this was made possible with the help of cloud computing technology. Not only does it allow people to take their business anywhere they want, but also ensures them the access to all of their data at any time. This, and much more, are just the tip of the iceberg of all the ways in which the cloud computing has changed the face of modern business.

Data is Safer than Most Think

Probably the greatest misconception most of the people make about cloud services is that data stored there is somehow not secure. Sure, in the past, there were some rough patches, but with the modern encryption technology your data is more than safe. What most people point to as a dispute of this is the notorious case of iCloud getting cracked and the leak of nude photos of 26 celebrities in August 2014. However, even in this situation, the fault did not lie in the iCloud itself, but in Apple’s weak password security system. Seemingly just a tiny difference this, however, changes all.

Your Online Business Will Thrive

Cloud technology can also help you keep your business better connected. Now, you will be able to create a network between your social media pages, your blog, and your website. According to the experts behind a renowned digital agency from Sydney, the choice of right digital tools is as important as having a good business model or a great team by your side. This is where the cloud can enable you a greater variety of choice and the better integration of all these tools.

Bringing it All Together

Another thing that cloud facilitates is bringing all of your data closer together. Almost one-third of small business owners that have under 20 employees need to keep a second job for at least some sort of a security. Cloud could help them out by bringing together all of their data to be easily accessible in just one place. For them, adopting cloud will be the only way to remain afloat. However, this is not something that affects only the bottom of the food chain. According to Steve King from Emergent Research, in six years’ time, almost 80 percent of competing businesses will adopt cloud computing.

No Longer Location Bound01

There is one more thing that needs to be taken into consideration when we speak about the practicality of using the cloud. More and more people are working from home. According to some estimates, one in five people in the US, as well as 12 percent of working people in the UK freelance online. Now, laptops are surely getting more and more potent and portable HDDs are becoming smaller and more practical to carry around. However, taking all of this baggage wherever you go can be quite a nuisance. Via cloud, you would be able to access your business data at a moment’s notice and from any terminal in the world.


As you can probably see, cloud computing is the inevitable future of the business world and resisting it is pointless. Sooner or later, everyone will be forced to accept this way of doing business and starting out early definitely brings along some benefits. Not only does your data security and accessibility improve, but your efficiency of doing business as well. Last but not least, running a successful business has always been about readiness to embrace the changes and introducing cloud computing to your business is just one of them.

Dan Radak is a marketing professional with ten years of experience. He is currently working with a number of companies in the field of digital marketing, closely collaborating with a couple of e-commerce companies. He is also a coauthor on several technology websites and a regular contributor to Technivorz.


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